GOOGLE ADS / SHOPPING
Shopping Campaign — Light Keepers Bookstore
Once the Merchant Center account was approved, I launched and tuned a Shopping campaign against the cleaned product feed — bidding, product groups and feed titles all iterated on weekly performance.
RUNNING

- ROLE
- Google Ads / Feed Manager
- YEAR
- 2026
- STACK
- Google AdsShopping CampaignsMerchant Center Feed
What I built
- 1.04k clicks / 2.61k impressions
- $0.15 average CPC at $157 total spend
- Feed titles and product groups optimised for intent